Dr. Drishti B. Joshi
Dr. Drishti B. Joshi is an Assistant Professor (CES) in the Department of Commerce and Business Management at the Faculty of Commerce of The Maharaja Sayajirao University of Baroda, Vadodara. Her broader areas of interest are Marketing and Consumer Behaviour. She has been awarded Degree of Doctor of Philosophy in the area of Consumer Buying Behavior for the Mediclaim Policies in the Gujarat State under the gem of the Ph.D Guide named Professor Parimal H. Vyas. She has been an active contributor in various academic and administrative assignments for more than 14 years in the Faculty of Commerce of the Maharaja Sayajirao University of Baroda. She has published about 09 research papers and articles, 12 chapters in edited books and books, and presented papers in more than 15 International, National and State level Seminars, Conferences and Workshops. She has also been honoured by 01 Best Paper Award and 01 On-going Minor Research Project to her credit.