Market Leadership by Steel Companies through Management of Change
Original price was: ₹1,755.00.₹1,705.00Current price is: ₹1,705.00.
| Title | Details |
|---|---|
| Book Title | Market Leadership by Steel Companies through Management of Change |
| ISBN | 978-93-89947-74-8 |
| Product Form | Hardback |
| Language | English |
| Genre | Materials Management |
| Name of Publishing Agency/Publisher | Excel India Publishers |
| Name of Author/Editor | Author: Dr. S.B. Saraswat |
| Publication Date | 28-08-2024 |
Description
In a world where change is the only constant, the Indian steel industry stands as a testament to resilience and adaptability. Market Leadership by Steel Companies through Management of Change delves deep into the transformation of the Indian steel sector post the economic liberalisation of 1991. This comprehensive guide explores how Indian steel companies navigated the tumultuous waters of globalisation, competition, and technological advancement to emerge as market leaders.
From the early days of state-controlled operations to the fierce competitive landscape ushered in by liberalisation, this book chronicles the strategic maneuvers and innovative practices that propelled Indian steel companies to new heights. Through detailed case studies, insightful analyses, and real-world examples, the book highlights the importance of managing change to not only survive but thrive in an ever-evolving market.